Truthfully, I have seen advertising on this website before, so that's not what surprised me. To be honest, it was the color scheme, as well as the fact that the car was hidden from my view. The headline - The All-New Chevrolet Cruze - drew me in just enough that I had to scroll down the page to see what this new car looked like.
It was pretty obvious to me that Chevy hired a damn good photographer (or a damn good graphic design artist) to create this ad because .... well, because the car looks pretty damn good.
The name's pretty tantalizing, too. It hearkens up images of cruising the strip in your Chevy, just like they did in Animal House.
And in these depressing recessionary times, who doesn't want to conjure up images of the kinder, gentler days of the 50s and 60s?
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